Every story of impact deserves to be seen.
This is how two filmmakers and photographers turned a passion for community storytelling into infrastructure for the organizations that need it most.
The beginning
Two creators. One mission.
Greg Clark is a photographer and filmmaker trained at the Missouri Photo Workshop — find an important story, build a narrative arc, document with dignity. Chad Tingle is a documentary and commercial director whose films have screened at SXSW, Aspen Shortsfest, and the Miami International Film Festival.
Both spent years using their creative skills to serve communities and mission-driven organizations — Greg through the Good Miami Project, Chad through documentary storytelling. Both saw the same gap.
The organizations doing the hardest work in the hardest neighborhoods were the least equipped to tell their own stories.
2020 — Good Miami Project
50,000 images. 60+ organizations. Four years of proof.
When the pandemic hit in 2020, Miami's nonprofits couldn't tell their stories. Greg launched the Good Miami Project — free professional portraits and program documentation for organizations who couldn't afford it.
Over four years, GMP delivered 50,000+ images to 60+ organizations. Those photos amplified missions, supported Congressional testimony, and helped small organizations compete for attention they'd never had before.
But free wasn't sustainable. And photos alone weren't enough.
Organizations needed video. They needed series. They needed someone who understood their mission, showed up consistently, and could translate their work into stories that drive awareness and engagement.
The solution we wished existed
A dedicated team, month after month.
Agencies charged $15K–$50K per project. Freelancers were inconsistent. In-house hires cost $120K+ for limited skills. The economics of storytelling were broken for organizations that measure success in lives changed.
So they built RiseWorks — a subscription creative partner that embeds a dedicated storytelling team inside a mission-driven organization, month after month. The creators learn the mission, know the people, and capture impact as it happens.
We are working on two problems at once: mission-driven organizations starved of professional storytelling, and visual storytellers starved of stable careers.
The system underneath
Every shoot started from zero.
The subscription solved the money. It left the harder problem standing. Organizations were accumulating footage faster than anyone could watch it — interviews, b-roll, events, years of archive sitting on a drive. The story a funder asked for on Tuesday had usually already been shot. Finding it took someone who had been in the room and remembered it was in there.
So RiseWorks built StoryOS: an AI-native platform that turns an organization's shoots, transcripts, archives, and published results into a searchable story library that gets sharper every time it is used. The studio is its first and hardest customer. Everything we ship, we run ourselves first.
We direct the production of real footage. We do not generate it. Provenance is preserved from raw capture through to published outcome, every subject consents, and a human approves every consequential decision. Authenticity is the technical commitment the whole system is built around.
“I was the workaround. RiseWorks is the system, so it no longer takes one.”
— Greg Clark, Co-Founder & CEO
Public Benefit Corporation
RiseWorks is a Delaware Public Benefit Corporation. Balancing profit against measurable public benefit is a legal obligation here, reported every year and reviewed by a third party against the B Impact Assessment pillars and the UN Sustainable Development Goals.
The model is proven. What comes next is scale.
We're building toward a future where every mission-driven organization has access to professional storytelling — regardless of size, budget, or geography.
National creator teams managed from Miami with consistent quality. A Creator Academy training the next generation of documentary talent. Foundation and enterprise partnerships that turn storytelling into shared infrastructure across entire partner networks. And analytics that connect stories directly to mission outcomes.
The same documentary tradition that made the New Deal visible, updated for the multiplatform era and accessible to organizations of every size.
Opens StoryOS — our AI assistant will help you figure out what your story looks like.