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Competitive Intelligence
Atlanta For Impact
YouTube Benchmark
Live rankings and performance data for 180+ for-impact YouTube channels across Atlanta Metro.Updated weekly
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Channels Tracked
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Combined Subscribers
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Combined Views
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Uploads Last 90 Days
Trending Now
Past monthTop uploads by views
All-Time Leaders
Top Channels
Atlanta vs. National
Benchmark Intelligence
How Atlanta nonprofit YouTube channels compare to national nonprofit and industry benchmarks — and where the biggest opportunities for growth are hiding.
Subscribers
Needs Work
229
Atlanta Median
25th–75th: 63–1.2K
National: 1.0K(NP Median)
The typical Atlanta nonprofit has 229 subscribers vs. 1.0K nationally. Most local channels are in early growth — even reaching 1.0K puts you ahead of the national median.
Views / Video
Below National
260
Atlanta Median
25th–75th: 120–1.1K
National: 400(NP Median)
The typical Atlanta channel gets 260 views per video vs. 400 nationally. Better thumbnails, SEO titles, and consistent posting can close this gap.
Engagement Rate
Below National
1.51%
Atlanta Median
25th–75th: 0.8%–2.5%
National: 2.5%(NP Median)
Atlanta's typical 1.51% engagement trails the 2.5% national median. Adding CTAs, responding to comments, and posting Shorts can boost this significantly.
Uploads / 90 Days
Needs Work
1
Atlanta Median
105 of 180 active
National: 4(Active NP Median)
The typical Atlanta nonprofit uploads 1 video per 90 days vs. 4 nationally. Only 105 of 180 channels are active. Consistency is the #1 growth lever.
What the Data Tells Us
🔍
The Gap Is Real
With a median of just 229 subscribers, most Atlanta nonprofits have small audiences — but that's typical for local organizations. The average (26.7K) is higher because a few large channels pull it up. Even reaching 1K subscribers puts a channel in the top quartile locally.
📊
Why Medians Matter
We use medians because a few large channels (avg: 26.7K subs) skew the average 117× higher than the median (229). The median represents what the typical Atlanta nonprofit actually looks like — and what you should benchmark against.
🚀
Biggest Growth Lever
75 of 180 channels haven't uploaded in 90 days. Consistency is the #1 predictor of growth. Channels posting weekly see 3-5× more views than monthly posters. This is Atlanta's biggest opportunity.
National benchmarks sourced from M+R Benchmarks 2025, Rival IQ, Dash Social, and Social Blade nonprofit category data (2024–2025).
Subscriber Distribution
Where most channels fall — the majority have under 5K subscribers
Atlanta Nonprofit Growth Playbook
Data-backed priorities ranked by potential impact — where Atlanta nonprofits should focus to close the gap with national benchmarks
📅
Upload Consistency Is #1
High Impact75 inactive channels
75 of 180 channels haven't uploaded in 90 days. YouTube's algorithm rewards consistency — channels posting at least 2×/month see 3-5× more views than those posting sporadically. This is the single biggest lever for Atlanta nonprofits.
💬
Close the Engagement Gap
High Impact1.51% vs. 5.4% national
Atlanta's 1.51% median engagement is below the 5.4% national average for small channels. Quick wins: add a CTA in the first 30 seconds, pin a comment with a question, and respond to every comment within 1 hour to boost algorithmic ranking.
🔎
Fix Discoverability
High Impact260 vs. 2K national
The median Atlanta channel gets 260 views/video vs. 2,000 nationally for similar-sized channels. Optimize titles for search (use keywords your audience Googles), create custom thumbnails with faces and text, and use 8-12 relevant tags per video.
🎯
Break the 1K Subscriber Barrier
Medium ImpactMedian: 229 subscribers
Half of all Atlanta nonprofit channels have fewer than 229 subscribers. Reaching 1K unlocks YouTube monetization features and puts you in the top quartile locally. End screens, cross-promotion on email newsletters, and consistent thumbnails accelerate subscriber growth.
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AI Spotlight
Editor's Picks
Channels selected by AI for exceptional content quality and impact
6/10
POV: You're on your first Christmas Bird Count
Birds Georgia Corporation
1.3K subscribers
Birds Georgia shows genuine audience resonance with a 61.6% views-to-subscriber ratio well above the 30% benchmark, and a 2.55% engagement rate that sits at the high end of nonprofit norms. Their top video 'Why we're burning for birds' at 6,289 views (7.9x the channel average) demonstrates real storytelling instinct — a counterintuitive conservation hook that drives clicks. However, with only 38% caption coverage across 182 videos and just 1 avg comment per video, accessibility and community depth remain underdeveloped.
highSmall Georgia bird conservat…
6/10
New Disabled South: Fight Beside Us or Get Out Of Our Way
New Disabled South Inc
208 subscribers
With only 204 subscribers, New Disabled South has accumulated 118,831 total views — a 2,648% views-to-subscriber ratio that signals extraordinary organic reach, driven almost entirely by one breakout video ('Fight Beside Us or Get Out Of Our Way' at 73,368 views, 13.6x the channel average). However, their active series 'Dual: The True Cost of Care' is underperforming badly — the best recent episode pulled only 398 views against a 5,402 channel average, and the latest upload sits at just 57 views, suggesting the viral moment hasn't converted to a loyal audience. Caption coverage at 45% is a …
highSouthern disability rights o…
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Content Strategy
Content Format Breakdown
How Atlanta nonprofits structure their YouTube content — from long-form storytelling to quick Shorts
Format Distribution
180 channels analyzed97%
Shorts-Heavy 6
Short-Form (<5m) 174
Mid-Form (5–15m) 0
Long-Form (15m+) 0
Upload Efficiency
Best avg views per video
1
More Perfect Union Foundation
1805 videos · 614.0M total views
2
Piedmont Healthcare Inc
488 videos · 48.8M total views
3
Northside Hospital Inc
384 videos · 9.6M total views
4
Atlanta Speech School Inc
33 videos · 2.8M total views
5
Atlanta International School Inc
50 videos · 2.1M total views
Performance
Engagement & Format
Trending NowPast month
Viral Hits
The most-viewed recent uploads across all tracked channels
2
15d ago
Atlanta Ballet's 26|27 Season
Atlanta Ballet Inc…7.0K
3
18d ago
GCA Class of 2026 Graduation Live Stream
Georgia Cyber Acad…3.6K
4
18d ago
2026 Morris Brown Commencement
Morris Brown College1.9K
5
28d ago
Moms are the Real MVPs
Childrens Healthca…1.4K
6
19d ago
Pace Academy - Commencement 2026
Pace Academy Inc827
7
26d ago
A Journey of Dedication: A Message from President Freer
Woodward Academy Inc791
Community Builders
Comment Magnets
Channels sparking the most conversation — ranked by average comments per video
#
Channel
Avg Comments
1
More Perfect Union Foundation
3.5M subs · 498.1K avg views
3,508
2
Fathers Incorporated
20.9K subs · 40.3K avg views
82
3
Foundation For Economic Education Inc
308.0K subs · 2.7K avg views
16
4
Solutions For Veterans Inc
4.0K subs · 8.4K avg views
12
5
Atlanta Speech School Inc
3.0K subs · 85.2K avg views
11
6
Maxwell Leadership Foundation Inc
318.0K subs · 3.5K avg views
4
7
Federation Of Southern Cooperatives Land Assistance Fund
1.9K subs · 3.1K avg views
3
8
Morris Brown College
810 subs · 890 avg views
3
9
Horizon Theatre Company Incorporated
22.7K subs · 6.9K avg views
3
10
Oglethorpe University Inc
1.4K subs · 6.6K avg views
2
Contenido en Español
Spanish-Language Content
Original Spanish-language videos from nonprofits — a critical gap in markets with large Hispanic populations
34 en español
Bilingual
Just A Simple Reminder That You’re NOT Alone #SerFamilia
Ser Familia Inc · 34 Spanish videos
5 en español
Bilingual
LaAmistad at Russell Holiday Party 2022
Laamistad Inc · 5 Spanish videos
1 en español
Bilingual
INROADS College Links DC Mock Interview Session
Inroads Inc · 1 Spanish video
3%
of tracked channels have any Spanish content
5
channels with Spanish videos out of 180 tracked
0
channels with Spanish as primary language
1
Ser Familia Inc
🌐 Bilingual · 34 Spanish videos · 185 subs
34 videos
en español
2
Laamistad Inc
🌐 Bilingual · 5 Spanish videos · 47 subs
5 videos
en español
3
Inroads Inc
🌐 Bilingual · 1 Spanish video · 405 subs
1 video
en español
4
International Community School Inc
🌐 Bilingual · 1 Spanish video · 362 subs
1 video
en español
5
Path Foundation Inc
🌐 Bilingual · 1 Spanish video · 168 subs
1 video
en español
By Mission
Category Spotlights
Explore channels by mission area — click a category to see top performers
Mission Categories
Select a category
Click a mission category on the left to explore
top channels and videos in that area
💎 Could your channel be a Hidden Gem?
Small channels making outsized impact get featured. See how your content scores.
Analytics
Distribution and trends across all tracked channels
Subscriber Distribution — Top 20
Engagement Rate — Top 20
Upload Frequency — Videos in Last 90 Days
Engagement Rate vs. Subscriber Count
Bubble size = total views · Log scale on subscribers · Outliers top-left = high engagement, small audience
About RiseWorks: We produce monthly video, photo, and series content for nonprofits on a flat subscription. The Benchmark is how we give back to the sector.
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Data sourced from the YouTube Data API. Last updated 5/28/2026. Rankings reflect publicly available channel statistics.