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Competitive Intelligence
Atlanta For Impact
YouTube Benchmark
Live rankings and performance data for 180+ for-impact YouTube channels across Atlanta Metro.Updated weekly
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Channels Tracked
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Combined Subscribers
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Combined Views
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Uploads Last 90 Days
Trending Now
Past monthTop uploads by views
All-Time Leaders
Top Channels
Atlanta vs. National
Benchmark Intelligence
How Atlanta nonprofit YouTube channels compare to national nonprofit and industry benchmarks — and where the biggest opportunities for growth are hiding.
Subscribers
Needs Work
249
Atlanta Median
25th–75th: 66–1.3K
National: 1.0K(NP Median)
The typical Atlanta nonprofit has 249 subscribers vs. 1.0K nationally. Most local channels are in early growth — even reaching 1.0K puts you ahead of the national median.
Views / Video
Below National
270
Atlanta Median
25th–75th: 121–1.1K
National: 400(NP Median)
The typical Atlanta channel gets 270 views per video vs. 400 nationally. Better thumbnails, SEO titles, and consistent posting can close this gap.
Engagement Rate
Below National
1.64%
Atlanta Median
25th–75th: 0.8%–2.5%
National: 2.5%(NP Median)
Atlanta's typical 1.64% engagement trails the 2.5% national median. Adding CTAs, responding to comments, and posting Shorts can boost this significantly.
Uploads / 90 Days
Needs Work
1
Atlanta Median
93 of 180 active
National: 4(Active NP Median)
The typical Atlanta nonprofit uploads 1 video per 90 days vs. 4 nationally. Only 93 of 180 channels are active. Consistency is the #1 growth lever.
What the Data Tells Us
🔍
The Gap Is Real
With a median of just 249 subscribers, most Atlanta nonprofits have small audiences — but that's typical for local organizations. The average (30.4K) is higher because a few large channels pull it up. Even reaching 1K subscribers puts a channel in the top quartile locally.
📊
Why Medians Matter
We use medians because a few large channels (avg: 30.4K subs) skew the average 122× higher than the median (249). The median represents what the typical Atlanta nonprofit actually looks like — and what you should benchmark against.
🚀
Biggest Growth Lever
87 of 180 channels haven't uploaded in 90 days. Consistency is the #1 predictor of growth. Channels posting weekly see 3-5× more views than monthly posters. This is Atlanta's biggest opportunity.
National benchmarks sourced from M+R Benchmarks 2025, Rival IQ, Dash Social, and Social Blade nonprofit category data (2024–2025).
Subscriber Distribution
Where most channels fall — the majority have under 5K subscribers
Atlanta Nonprofit Growth Playbook
Data-backed priorities ranked by potential impact — where Atlanta nonprofits should focus to close the gap with national benchmarks
📅
Upload Consistency Is #1
High Impact87 inactive channels
87 of 180 channels haven't uploaded in 90 days. YouTube's algorithm rewards consistency — channels posting at least 2×/month see 3-5× more views than those posting sporadically. This is the single biggest lever for Atlanta nonprofits.
💬
Close the Engagement Gap
High Impact1.64% vs. 5.4% national
Atlanta's 1.64% median engagement is below the 5.4% national average for small channels. Quick wins: add a CTA in the first 30 seconds, pin a comment with a question, and respond to every comment within 1 hour to boost algorithmic ranking.
🔎
Fix Discoverability
High Impact270 vs. 2K national
The median Atlanta channel gets 270 views/video vs. 2,000 nationally for similar-sized channels. Optimize titles for search (use keywords your audience Googles), create custom thumbnails with faces and text, and use 8-12 relevant tags per video.
🎯
Break the 1K Subscriber Barrier
Medium ImpactMedian: 249 subscribers
Half of all Atlanta nonprofit channels have fewer than 249 subscribers. Reaching 1K unlocks YouTube monetization features and puts you in the top quartile locally. End screens, cross-promotion on email newsletters, and consistent thumbnails accelerate subscriber growth.
See how your channel compares to these benchmarks
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AI Spotlight
Editor's Picks
Channels selected by AI for exceptional content quality and impact
6/10
Atlanta Beltline Color Walk
Atlanta Beltline Partnership Inc
2.4K subscribers
The channel achieves an exceptional 3.1% engagement rate and demonstrates excellent consistency with 19 uploads in the last 90 days. However, the content leans heavily on event recaps and literal construction updates rather than deep storytelling, and production quality is hindered by low caption coverage (28%) and unoptimized thumbnails.
highUrban development nonprofit …
7/10
Fiber optic installer confronts commissioners over data center infrastructure
More Perfect Union Foundation
4.1M subscribers
With a 6.75% engagement rate and 3,300+ average comments per video, this channel drives exceptional community interaction. Consistent uploads (50 in 90 days) and compelling, mission-aligned journalism titles fuel its 3.6M subscriber base, though caption coverage (20%) needs improvement.
highNonprofit newsroom driving m…
6/10
Veteran Success Story: Spencer Milo
Hire Heroes Usa
263 subscribers
Recent activity is healthy (9 videos in 90 days) with titles indicating strong mission storytelling. However, generic thumbnails, low absolute views (~100 recently), and 52% caption coverage limit overall impact.
medium
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Content Strategy
Content Format Breakdown
How Atlanta nonprofits structure their YouTube content — from long-form storytelling to quick Shorts
Format Distribution
180 channels analyzed97%
Shorts-Heavy 6
Short-Form (<5m) 174
Mid-Form (5–15m) 0
Long-Form (15m+) 0
Upload Efficiency
Best avg views per video
1
More Perfect Union Foundation
1977 videos · 895.0M total views
2
Piedmont Healthcare Inc
511 videos · 50.9M total views
3
Northside Hospital Inc
412 videos · 15.4M total views
4
Fathers Incorporated
937 videos · 32.8M total views
5
Atlanta Speech School Inc
33 videos · 2.8M total views
Shorts Champions
Most YouTube Shorts produced
Performance
Engagement & Format
Trending NowPast month
Viral Hits
The most-viewed recent uploads across all tracked channels
2
22d ago
Four Decades Committed to Children’s: Employees Share What’s Kept Them Caring for Kids
Childrens Healthca…528
3
12d ago
Hybrid Full Body Strength Routine for MS & Adaptive Wellness
Shepherd Center Fo…408
4
15d ago
2026 National Youth of the Year Announcement!
Boys & Girls Clubs…334
5
22d ago
WDCS Live Stream S5 EP022
Drew Charter Schoo…275
6
29d ago
Transform Westside Summit - September 18, 2026
Westside Future Fund247
Community Builders
Comment Magnets
Channels sparking the most conversation — ranked by average comments per video
#
Channel
Avg Comments
1
More Perfect Union Foundation
4.1M subs · 1.1M avg views
4,169
2
Foundation For Economic Education Inc
317.0K subs · 59.5K avg views
139
3
Fathers Incorporated
23.3K subs · 130.7K avg views
76
4
Aurora Theatre Inc
703 subs · 1.4K avg views
17
5
Solutions For Veterans Inc
4.0K subs · 8.4K avg views
12
6
Peace Academy Charter
561 subs · 1.3K avg views
3
7
Morris Brown College
819 subs · 897 avg views
3
8
Ron Clark Academy Inc
34.5K subs · 4.2K avg views
3
9
Clark Atlanta University Inc
6.2K subs · 3.9K avg views
2
10
Maxwell Leadership Foundation Inc
333.0K subs · 2.4K avg views
2
Contenido en Español
Spanish-Language Content
Original Spanish-language videos from nonprofits — a critical gap in markets with large Hispanic populations
1%
of tracked channels have any Spanish content
2
channels with Spanish videos out of 180 tracked
0
channels with Spanish as primary language
By Mission
Category Spotlights
Explore channels by mission area — click a category to see top performers
Mission Categories
Select a category
Click a mission category on the left to explore
top channels and videos in that area
💎 Could your channel be a Hidden Gem?
Small channels making outsized impact get featured. See how your content scores.
Analytics
Distribution and trends across all tracked channels
Subscriber Distribution — Top 20
Engagement Rate — Top 20
Upload Frequency — Videos in Last 90 Days
Engagement Rate vs. Subscriber Count
Bubble size = total views · Log scale on subscribers · Outliers top-left = high engagement, small audience
About RiseWorks: We produce monthly video, photo, and series content for nonprofits on a flat subscription. The Benchmark is how we give back to the sector.
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Data sourced from the YouTube Data API. Last updated 10/15/2026. Rankings reflect publicly available channel statistics.