Skip to main content
RiseWorks
  • About
  • Services
  • StoryOS
  • Pricing
  • Case Studies
  • Enterprise
  • Contact
Client Login
RiseWorksRiseWorks

Empowering Stories, Revolutionizing Impact

A Miami-based Public Benefit Corporation. Full-stack storytelling for nonprofits, foundations, and institutions.

Services

  • Video Production
  • Photo Production
  • Series Production
  • StoryOS
  • Storyboard
  • StoryRoom
  • Creative Projects
  • Enterprise
  • Academy

Company

  • About
  • Our Story
  • Team
  • Public Benefit Corp
  • Careers
  • Contact

Resources

  • Case Studies
  • Blog
  • How It Works
  • StoryOS
  • YouTube For Impact
  • YouTube Benchmark
  • Impact Measurement

Newsletter

Monthly storytelling tips for nonprofits.

© 2026 RiseWorks Media PBC. All rights reserved.

Privacy PolicyTerms of ServiceSubscription Agreement
← All Metros
Competitive Intelligence

Atlanta For Impact
YouTube Benchmark

Live rankings and performance data for 180+ for-impact YouTube channels across Atlanta Metro.Updated weekly

More Perfect Union Foundation
1
Maxwell Leadership Foundation Inc
2
Foundation For Economic Education Inc
3
Emory University
Georgia Aquarium Inc
Points Of Light Foundation
The Carter Center Inc
American Cancer Society Inc
Ron Clark Academy Inc
Piedmont Healthcare Inc
Horizon Theatre Company Incorporated
Shepherd Center Foundation Inc
Childrens Healthcare Of Atlanta Inc
Fathers Incorporated
Morehouse College

Top channels by subscribers

0+
Channels Tracked
0
Combined Subscribers
0
Combined Views
0
Uploads Last 90 Days
Trending Now
Past month
Top uploads by views
Jacob Rockwell was fined by an AI red light camera in a different state
4.1M views
1
Jacob Rockwell was fined by an AI red light camera in a different state
More Perfect Union Foundation · 26d ago
SanSe Atlanta 2026 Recap | Georgia’s Largest Puerto Rican Festival
408 views
2
SanSe Atlanta 2026 Recap | Georgia’s Largest Puerto Rican Festival
Ser Familia Inc · 26d ago
GMEN celebrates FIFA World Cup 2026 in Atlanta, Georgia!
260 views
3
GMEN celebrates FIFA World Cup 2026 in Atlanta, Georgia!
Georgia Micro Enterprise Network Inc · 28d ago
All-Time Leaders

Top Channels

Most Subscribers

1More Perfect Union Foundation
More Perfect Union Foundation
@moreperfectunion
3.6M
2Maxwell Leadership Foundation Inc
Maxwell Leadership Foundation Inc
@maxwellleadershipofficial
326.0K
3Foundation For Economic Education Inc
Foundation For Economic Education Inc
@feeonline
308.0K
4Emory University
Emory University
@emoryuniversity
148.0K
5Georgia Aquarium Inc
Georgia Aquarium Inc
@georgiaaquarium
72.9K

Most Total Views

1More Perfect Union Foundation
More Perfect Union Foundation
@moreperfectunion
668.8M
2Foundation For Economic Education Inc
Foundation For Economic Education Inc
@feeonline
75.1M
3Piedmont Healthcare Inc
Piedmont Healthcare Inc
@piedmontorg
50.7M
4Life University Inc
Life University Inc
@lifeatlife
37.9M
5Emory University
Emory University
@emoryuniversity
32.1M

Most Videos Overall

1Maxwell Leadership Foundation Inc
Maxwell Leadership Foundation Inc
@maxwellleadershipofficial
2.4K
2More Perfect Union Foundation
More Perfect Union Foundation
@moreperfectunion
1.9K
3Emory University
Emory University
@emoryuniversity
1.5K
4Arthritis Foundation Inc
Arthritis Foundation Inc
@arthritisfoundation
1.4K
5Life University Inc
Life University Inc
@lifeatlife
1.2K
Atlanta vs. National

Benchmark Intelligence

How Atlanta nonprofit YouTube channels compare to national nonprofit and industry benchmarks — and where the biggest opportunities for growth are hiding.

Subscribers
Needs Work
234
Atlanta Median
25th–75th: 64–1.2K
National: 1.0K(NP Median)

The typical Atlanta nonprofit has 234 subscribers vs. 1.0K nationally. Most local channels are in early growth — even reaching 1.0K puts you ahead of the national median.

Views / Video
Below National
269
Atlanta Median
25th–75th: 121–1.1K
National: 400(NP Median)

The typical Atlanta channel gets 269 views per video vs. 400 nationally. Better thumbnails, SEO titles, and consistent posting can close this gap.

Engagement Rate
Below National
1.52%
Atlanta Median
25th–75th: 0.8%–2.5%
National: 2.5%(NP Median)

Atlanta's typical 1.52% engagement trails the 2.5% national median. Adding CTAs, responding to comments, and posting Shorts can boost this significantly.

Uploads / 90 Days
Needs Work
1
Atlanta Median
108 of 180 active
National: 4(Active NP Median)

The typical Atlanta nonprofit uploads 1 video per 90 days vs. 4 nationally. Only 108 of 180 channels are active. Consistency is the #1 growth lever.

What the Data Tells Us

🔍

The Gap Is Real

With a median of just 234 subscribers, most Atlanta nonprofits have small audiences — but that's typical for local organizations. The average (27.7K) is higher because a few large channels pull it up. Even reaching 1K subscribers puts a channel in the top quartile locally.

📊

Why Medians Matter

We use medians because a few large channels (avg: 27.7K subs) skew the average 118× higher than the median (234). The median represents what the typical Atlanta nonprofit actually looks like — and what you should benchmark against.

🚀

Biggest Growth Lever

72 of 180 channels haven't uploaded in 90 days. Consistency is the #1 predictor of growth. Channels posting weekly see 3-5× more views than monthly posters. This is Atlanta's biggest opportunity.

National benchmarks sourced from M+R Benchmarks 2025, Rival IQ, Dash Social, and Social Blade nonprofit category data (2024–2025).

Subscriber Distribution

Where most channels fall — the majority have under 5K subscribers

Atlanta Nonprofit Growth Playbook

Data-backed priorities ranked by potential impact — where Atlanta nonprofits should focus to close the gap with national benchmarks

📅

Upload Consistency Is #1

High Impact
72 inactive channels

72 of 180 channels haven't uploaded in 90 days. YouTube's algorithm rewards consistency — channels posting at least 2×/month see 3-5× more views than those posting sporadically. This is the single biggest lever for Atlanta nonprofits.

💬

Close the Engagement Gap

High Impact
1.52% vs. 5.4% national

Atlanta's 1.52% median engagement is below the 5.4% national average for small channels. Quick wins: add a CTA in the first 30 seconds, pin a comment with a question, and respond to every comment within 1 hour to boost algorithmic ranking.

🔎

Fix Discoverability

High Impact
269 vs. 2K national

The median Atlanta channel gets 269 views/video vs. 2,000 nationally for similar-sized channels. Optimize titles for search (use keywords your audience Googles), create custom thumbnails with faces and text, and use 8-12 relevant tags per video.

🎯

Break the 1K Subscriber Barrier

Medium Impact
Median: 234 subscribers

Half of all Atlanta nonprofit channels have fewer than 234 subscribers. Reaching 1K unlocks YouTube monetization features and puts you in the top quartile locally. End screens, cross-promotion on email newsletters, and consistent thumbnails accelerate subscriber growth.

See how your channel compares to these benchmarks

Get a free YouTube audit with personalized recommendations in 30 seconds

AI Spotlight

Editor's Picks

Channels selected by AI for exceptional content quality and impact

POV: You're on your first Christmas Bird Count
6/10

POV: You're on your first Christmas Bird Count

Birds Georgia Corporation

Birds Georgia Corporation

1.4K subscribers

Birds Georgia achieves a strong 47.9% view-to-subscriber ratio and a healthy 2.15% engagement rate. Titles like 'POV: You're on your first Christmas Bird Count' demonstrate a solid grasp of native YouTube framing, though the low 40% caption coverage limits accessibility.

highSmall conservation org effec…
HHUSA Process Demonstration
6/10

HHUSA Process Demonstration

Hire Heroes Usa

Hire Heroes Usa

252 subscribers

Recent activity is healthy (9 videos in 90 days) with titles indicating strong mission storytelling. However, generic thumbnails, low absolute views (~100 recently), and 52% caption coverage limit overall impact.

medium

🏆 Curious where your nonprofit ranks?

Get an instant benchmark ranking + free YouTube audit in 30 seconds

Content Strategy

Content Format Breakdown

How Atlanta nonprofits structure their YouTube content — from long-form storytelling to quick Shorts

Format Distribution

180 channels analyzed
97%
Shorts-Heavy 5
Short-Form (<5m) 175
Mid-Form (5–15m) 0
Long-Form (15m+) 0

Upload Efficiency

Best avg views per video

1
More Perfect Union Foundation

More Perfect Union Foundation

1856 videos · 668.8M total views

649.0K/vid
2
Piedmont Healthcare Inc

Piedmont Healthcare Inc

498 videos · 50.7M total views

407.3K/vid
3
Northside Hospital Inc

Northside Hospital Inc

397 videos · 11.8M total views

133.7K/vid
4
Atlanta Speech School Inc

Atlanta Speech School Inc

33 videos · 2.8M total views

85.5K/vid
5
Atlanta Botanical Garden Inc

Atlanta Botanical Garden Inc

208 videos · 3.0M total views

49.7K/vid

Shorts Champions

Most YouTube Shorts produced

1
Trilith Institute Inc

Trilith Institute Inc

47 Shorts · 37% of content

47
2
Ser Familia Inc

Ser Familia Inc

38 Shorts · 13% of content

38
3
Rha Health Services Inc

Rha Health Services Inc

37 Shorts · 46% of content

37
4
Actors Express Inc

Actors Express Inc

36 Shorts · 15% of content

36
5
Sportz Center Academy

Sportz Center Academy

36 Shorts · 6% of content

36
Performance

Engagement & Format

Best Engagement

1Learning To Serve
Learning To Serve
@learningtoserve8900
13.25%
2Inroads Inc
Inroads Inc
@inroadsinc
9.91%
3Community Movement Builders Inc
Community Movement Builders Inc
@communitymovementbuilders1
6.82%
4More Perfect Union Foundation
More Perfect Union Foundation
@moreperfectunion
6.75%
5Women Engaged
Women Engaged
@womenengaged
5.66%

Most Shorts

1Trilith Institute Inc
Trilith Institute Inc
@trilith.institute
47 shorts
2Ser Familia Inc
Ser Familia Inc
@serfamiliainc
38 shorts
3Rha Health Services Inc
Rha Health Services Inc
@rhahealthservices3025
37 shorts
4Actors Express Inc
Actors Express Inc
@actorsexpressatlanta
36 shorts
5Sportz Center Academy
Sportz Center Academy
@sportzcenteracademy
36 shorts
Trending NowPast 2 months

Viral Hits

The most-viewed recent uploads across all tracked channels

She cheated with his assistant. Now, the "dead" CEO is back.
#1 This Month
1mo ago

She cheated with his assistant. Now, the "dead" CEO is back.

Horizon Theatre Company Incorporated234.9K views
Father and Son: I Love You So Much, I'll Gobble You Up
2
1mo ago

Father and Son: I Love You So Much, I'll Gobble You Up

Fathers Incorporated35.4K
Why Britain Isn't as Rich as Norway #history
3
1mo ago

Why Britain Isn't as Rich as Norway #history

Foundation For Eco…13.2K
There Are No Easy Wins | MWM
4
1mo ago

There Are No Easy Wins | MWM

Maxwell Leadership…3.9K
A New Breakthrough in Pancreatic Cancer Offers Hope
5
1mo ago

A New Breakthrough in Pancreatic Cancer Offers Hope

American Cancer So…2.8K
Thrift Your Style Fashion Show coming soon!
6
1mo ago

Thrift Your Style Fashion Show coming soon!

Goodwill Of North …1.9K
Wedding scene! 'Lee Lue' ensemble knows how to celebrate
7
1mo ago

Wedding scene! 'Lee Lue' ensemble knows how to celebrate

Peace Academy Char…1.6K
Community Builders

Comment Magnets

Channels sparking the most conversation — ranked by average comments per video

#
Channel
Avg Comments
Comment Activity
Engagement
1
More Perfect Union Foundation
More Perfect Union Foundation
3.6M subs · 649.0K avg views
3,320
6.7524
2
Foundation For Economic Education Inc
Foundation For Economic Education Inc
308.0K subs · 2.8K avg views
19
4.7098
3
Solutions For Veterans Inc
Solutions For Veterans Inc
4.0K subs · 8.4K avg views
12
0.0355
4
Atlanta Speech School Inc
Atlanta Speech School Inc
3.0K subs · 85.5K avg views
12
0.3303
5
Horizon Theatre Company Incorporated
Horizon Theatre Company Incorporated
26.5K subs · 26.7K avg views
10
1.1138
6
Fathers Incorporated
Fathers Incorporated
20.9K subs · 3.3K avg views
4
3.8103
7
Morris Brown College
Morris Brown College
811 subs · 901 avg views
3
3.3555
8
Federation Of Southern Cooperatives Land Assistance Fund
Federation Of Southern Cooperatives Land Assistance Fund
1.9K subs · 3.1K avg views
3
1.8539
9
Maxwell Leadership Foundation Inc
Maxwell Leadership Foundation Inc
326.0K subs · 1.9K avg views
3
4.8818
10
Ron Clark Academy Inc
Ron Clark Academy Inc
33.8K subs · 2.8K avg views
3
1.0879

Contenido en Español

Spanish-Language Content

Original Spanish-language videos from nonprofits — a critical gap in markets with large Hispanic populations

Just A Simple Reminder That You’re NOT Alone #SerFamilia
35 en español
Bilingual
Ser Familia Inc

Just A Simple Reminder That You’re NOT Alone #SerFamilia

Ser Familia Inc · 35 Spanish videos

LaAmistad at Russell Holiday Party 2022
2 en español
Bilingual
Laamistad Inc

LaAmistad at Russell Holiday Party 2022

Laamistad Inc · 2 Spanish videos

1%

of tracked channels have any Spanish content

2

channels with Spanish videos out of 180 tracked

0

channels with Spanish as primary language

1

Ser Familia Inc

🌐 Bilingual · 35 Spanish videos · 192 subs

35 videos

en español

2

Laamistad Inc

🌐 Bilingual · 2 Spanish videos · 48 subs

2 videos

en español

By Mission

Category Spotlights

Explore channels by mission area — click a category to see top performers

Mission Categories

Select a category

Click a mission category on the left to explore
top channels and videos in that area

Discover

Hidden Gems

AI-curated smaller channels making an outsized impact — one from each category

What is Camp Twin Lakes?
★ 4/10
Education & Youth
Camp Twin Lakes Inc
Camp Twin Lakes Inc
386 subs
21x viral ratio
POV: You're on your first Christmas Bird Count
★ 6/10
Environment & Conservation
Birds Georgia Corporation
Birds Georgia Corporation
1.4K subs
8 uploads in 90d
At-Risk Dogs at Fulton County Animal Services
★ 4/10
Environment & Wildlife
Lifeline Animal Project Inc
Lifeline Animal Project Inc
1.2K subs
17x viral ratio
Christina Puchalski - The Key Role of Spirituality in Health - GPHI Podcast
★ 3/10
Health & Wellness
Integral Global Health Inc
Integral Global Health Inc
416 subs
6 uploads in 90d
Maxine Rock Day of Service on PATH400
★ 1/10
Housing & Community Development
Livable Buckhead
Livable Buckhead
107 subs
11x viral ratio

💎 Could your channel be a Hidden Gem?

Small channels making outsized impact get featured. See how your content scores.

Analytics

Distribution and trends across all tracked channels

Subscriber Distribution — Top 20

Engagement Rate — Top 20

Upload Frequency — Videos in Last 90 Days

Engagement Rate vs. Subscriber Count

Bubble size = total views · Log scale on subscribers · Outliers top-left = high engagement, small audience

About RiseWorks: We produce monthly video, photo, and series content for nonprofits on a flat subscription. The Benchmark is how we give back to the sector.

Learn about our services →
Join the Benchmark

Want your organization
included?

See how your YouTube channel stacks up against 180+ Atlanta for-impact organizations. Get a free channel audit with personalized insights.

Data sourced from the YouTube Data API. Last updated 7/9/2026. Rankings reflect publicly available channel statistics.