Skip to main content
RiseWorks
  • About
  • Services
  • StoryOS
  • Pricing
  • Case Studies
  • Enterprise
  • Contact
Client Login
RiseWorksRiseWorks

Empowering Stories, Revolutionizing Impact

A Miami-based Public Benefit Corporation. Full-stack storytelling for nonprofits, foundations, and institutions.

Services

  • Video Production
  • Photo Production
  • Series Production
  • StoryOS
  • Storyboard
  • StoryRoom
  • Creative Projects
  • Enterprise
  • Academy

Company

  • About
  • Our Story
  • Team
  • Public Benefit Corp
  • Careers
  • Contact

Resources

  • Case Studies
  • Blog
  • How It Works
  • StoryOS
  • YouTube For Impact
  • YouTube Benchmark
  • Impact Measurement

Newsletter

Monthly storytelling tips for nonprofits.

© 2026 RiseWorks Media PBC. All rights reserved.

Privacy PolicyTerms of ServiceSubscription Agreement
← All Metros
Competitive Intelligence

Denver For Impact
YouTube Benchmark

Live rankings and performance data for 219+ for-impact YouTube channels across Denver Metro.Updated weekly

Toastmasters International
1
Wings Over The Rockies Air & Space Museum
2
Childrens Hospital Colorado
3
Rocky Mountain Public Media Inc
Wildlife Protection Solutions
Starfall Education Foundation
National Jewish Health
University Of Colorado Foundation
Craig Hospital
Protect Our Winters
Compassion And Choices
Behavior Analyst Certification Board Inc
Commonspirit Mountain Region
Colorado Railroad Historical Foundation Inc
Colorado Symphony Association

Top channels by subscribers

0+
Channels Tracked
0
Combined Subscribers
0
Combined Views
0
Uploads Last 90 Days
Trending Now
Past month
Top uploads by views
Colorado ranchers face major cattle sell-off
70.0K views
1
Colorado ranchers face major cattle sell-off
Rocky Mountain Public Media Inc · 23d ago
Don't miss this day trip from Denver
4.6K views
2
Don't miss this day trip from Denver
Denver Botanic Garden Inc · 25d ago
Colorado Ballet | 2026-2027 Season
1.6K views
3
Colorado Ballet | 2026-2027 Season
Colorado Ballet Company · 19d ago
Dear Lady Liberty | A kindness song for kids from Starfall™ Music.
1.4K views
4
Dear Lady Liberty | A kindness song for kids from Starfall™ Music.
Starfall Education Foundation · 16d ago
Human Trafficking: A Local Crime Affecting Everyone #EndHumanTrafficking
976 views
5
Human Trafficking: A Local Crime Affecting Everyone #EndHumanTrafficking
Truckers Against Trafficking · 16d ago
All-Time Leaders

Top Channels

Most Subscribers

1Toastmasters International
Toastmasters International
@toastmasters
352.0K
2Wings Over The Rockies Air & Space Museum
Wings Over The Rockies Air & Space Museum
@wings_museum
275.0K
3Childrens Hospital Colorado
Childrens Hospital Colorado
@childrenscolo
153.0K
4Rocky Mountain Public Media Inc
Rocky Mountain Public Media Inc
@rockymtnpbs
120.0K
5Wildlife Protection Solutions
Wildlife Protection Solutions
@wildlifeprotectionsolutions
118.0K

Most Total Views

1Wings Over The Rockies Air & Space Museum
Wings Over The Rockies Air & Space Museum
@wings_museum
135.9M
2Starfall Education Foundation
Starfall Education Foundation
@starfall
73.4M
3Childrens Hospital Colorado
Childrens Hospital Colorado
@childrenscolo
59.7M
4Rocky Mountain Public Media Inc
Rocky Mountain Public Media Inc
@rockymtnpbs
50.3M
5Wildlife Protection Solutions
Wildlife Protection Solutions
@wildlifeprotectionsolutions
42.6M

Most Videos Overall

1Rocky Mountain Public Media Inc
Rocky Mountain Public Media Inc
@rockymtnpbs
3.5K
2Denver Center For The Performing Arts
Denver Center For The Performing Arts
@denvercenter
2.0K
3University Of Colorado Foundation
University Of Colorado Foundation
@cuboulder
1.5K
4Special Olympics Colorado
Special Olympics Colorado
@specialolympicscolorado
1.3K
5Childrens Hospital Colorado
Childrens Hospital Colorado
@childrenscolo
1.2K
Denver vs. National

Benchmark Intelligence

How Denver nonprofit YouTube channels compare to national nonprofit and industry benchmarks — and where the biggest opportunities for growth are hiding.

Subscribers
Needs Work
168
Denver Median
25th–75th: 56–926
National: 1.0K(NP Median)

The typical Denver nonprofit has 168 subscribers vs. 1.0K nationally. Most local channels are in early growth — even reaching 1.0K puts you ahead of the national median.

Views / Video
Below National
310
Denver Median
25th–75th: 129–1.1K
National: 400(NP Median)

The typical Denver channel gets 310 views per video vs. 400 nationally. Better thumbnails, SEO titles, and consistent posting can close this gap.

Engagement Rate
Below National
1.19%
Denver Median
25th–75th: 0.6%–1.8%
National: 2.5%(NP Median)

Denver's typical 1.19% engagement trails the 2.5% national median. Adding CTAs, responding to comments, and posting Shorts can boost this significantly.

Uploads / 90 Days
Needs Work
1
Denver Median
118 of 219 active
National: 4(Active NP Median)

The typical Denver nonprofit uploads 1 video per 90 days vs. 4 nationally. Only 118 of 219 channels are active. Consistency is the #1 growth lever.

What the Data Tells Us

🔍

The Gap Is Real

With a median of just 168 subscribers, most Denver nonprofits have small audiences — but that's typical for local organizations. The average (6.4K) is higher because a few large channels pull it up. Even reaching 1K subscribers puts a channel in the top quartile locally.

📊

Why Medians Matter

We use medians because a few large channels (avg: 6.4K subs) skew the average 38× higher than the median (168). The median represents what the typical Denver nonprofit actually looks like — and what you should benchmark against.

🚀

Biggest Growth Lever

101 of 219 channels haven't uploaded in 90 days. Consistency is the #1 predictor of growth. Channels posting weekly see 3-5× more views than monthly posters. This is Denver's biggest opportunity.

National benchmarks sourced from M+R Benchmarks 2025, Rival IQ, Dash Social, and Social Blade nonprofit category data (2024–2025).

Subscriber Distribution

Where most channels fall — the majority have under 5K subscribers

Denver Nonprofit Growth Playbook

Data-backed priorities ranked by potential impact — where Denver nonprofits should focus to close the gap with national benchmarks

📅

Upload Consistency Is #1

High Impact
101 inactive channels

101 of 219 channels haven't uploaded in 90 days. YouTube's algorithm rewards consistency — channels posting at least 2×/month see 3-5× more views than those posting sporadically. This is the single biggest lever for Denver nonprofits.

💬

Close the Engagement Gap

High Impact
1.19% vs. 5.4% national

Denver's 1.19% median engagement is below the 5.4% national average for small channels. Quick wins: add a CTA in the first 30 seconds, pin a comment with a question, and respond to every comment within 1 hour to boost algorithmic ranking.

🔎

Fix Discoverability

High Impact
310 vs. 2K national

The median Denver channel gets 310 views/video vs. 2,000 nationally for similar-sized channels. Optimize titles for search (use keywords your audience Googles), create custom thumbnails with faces and text, and use 8-12 relevant tags per video.

🎯

Break the 1K Subscriber Barrier

Medium Impact
Median: 168 subscribers

Half of all Denver nonprofit channels have fewer than 168 subscribers. Reaching 1K unlocks YouTube monetization features and puts you in the top quartile locally. End screens, cross-promotion on email newsletters, and consistent thumbnails accelerate subscriber growth.

See how your channel compares to these benchmarks

Get a free YouTube audit with personalized recommendations in 30 seconds

AI Spotlight

Editor's Picks

Channels selected by AI for exceptional content quality and impact

3 Things We Could Do About Data Centers
7/10

3 Things We Could Do About Data Centers

Western Resource Advocates

Western Resource Advocates

452 subscribers

Despite having only 411 subscribers, Western Resource Advocates achieves a stellar 154% average view-to-subscriber ratio by leaning into creator-style, educational Shorts. Their recent upload frequency of 22 videos in the last 90 days shows a strong commitment to the platform, successfully translating complex policy issues like AI water usage into engaging, native formats.

highSmall environmental advocacy…
What Is a "Safe Outdoor Space?"
6/10

What Is a "Safe Outdoor Space?"

Colorado Village Collaborative

Colorado Village Collaborative

101 subscribers

Colorado Village Collaborative punches well above its weight class, averaging 551 views per video despite having only 88 subscribers, resulting in a massive 626% view-to-subscriber ratio. While their recent upload consistency is healthy with 8 videos in the last 90 days and their custom thumbnails are strong, the channel suffers from a complete lack of closed captions and zero average comments, limiting its overall accessibility and community engagement.

highSmall housing nonprofit effe…
When Nowhere Feels Like Home (Short Documentary)
6/10

When Nowhere Feels Like Home (Short Documentary)

Longmont Community Foundation

Longmont Community Foundation

212 subscribers

Despite a small subscriber base of 214, the channel achieves an impressive 437% average view-to-subscriber ratio, driven by strong documentary-style storytelling like 'When Nowhere Feels Like Home.' However, the channel has been dormant for nearly 300 days and suffers from low caption coverage (26%), limiting its current editorial viability.

highA local community foundation…

🏆 Curious where your nonprofit ranks?

Get an instant benchmark ranking + free YouTube audit in 30 seconds

Content Strategy

Content Format Breakdown

How Denver nonprofits structure their YouTube content — from long-form storytelling to quick Shorts

Format Distribution

219 channels analyzed
98%
Shorts-Heavy 5
Short-Form (<5m) 214
Mid-Form (5–15m) 0
Long-Form (15m+) 0

Upload Efficiency

Best avg views per video

1
Starfall Education Foundation

Starfall Education Foundation

53 videos · 73.4M total views

1.4M/vid
2
Girls Incorporated Of Metro Denver

Girls Incorporated Of Metro Denver

238 videos · 7.1M total views

138.7K/vid
3
Protect Our Winters

Protect Our Winters

245 videos · 10.8M total views

91.1K/vid
4
Wings Over The Rockies Air & Space Museum

Wings Over The Rockies Air & Space Museum

782 videos · 135.9M total views

69.5K/vid
5
Allhealth Network

Allhealth Network

28 videos · 1.1M total views

38.2K/vid

Shorts Champions

Most YouTube Shorts produced

1
Noco Humane

Noco Humane

45 Shorts · 9% of content

45
2
Longmont Humane Society Inc

Longmont Humane Society Inc

41 Shorts · 12% of content

41
3
New Dance Theatre Inc

New Dance Theatre Inc

38 Shorts · 49% of content

38
4
International Mountain Bicycling Association

International Mountain Bicycling Association

37 Shorts · 15% of content

37
5
Colorado Ballet Company

Colorado Ballet Company

34 Shorts · 12% of content

34
Performance

Engagement & Format

Best Engagement

1Noco Humane
Noco Humane
@nocohumane
25.21%
2Denver Botanic Garden Inc
Denver Botanic Garden Inc
@denverbotanicgardens
9.77%
3Compassion And Choices
Compassion And Choices
@compassionchoices
9.52%
4Academy At High Point
Academy At High Point
@highpointenglishlanguageac5997
6.01%
5Conscious Alliance
Conscious Alliance
@consciousalliance1608
5.99%

Most Shorts

1Noco Humane
Noco Humane
@nocohumane
45 shorts
2Upswing Foundation
Upswing Foundation
@upswing_foundation
42 shorts
3Longmont Humane Society Inc
Longmont Humane Society Inc
@longmonthumanepets
41 shorts
4New Dance Theatre Inc
New Dance Theatre Inc
@borinquendance81
38 shorts
5International Mountain Bicycling Association
International Mountain Bicycling Association
@imba_us
37 shorts
Trending NowPast 2 months

Viral Hits

The most-viewed recent uploads across all tracked channels

CEC College Direct | Explore College Partner Campus Learning For Grades 9-12
#1 This Month
1mo ago

CEC College Direct | Explore College Partner Campus Learning For Grades 9-12

Colorado Early Colleges52.4K views
Inside the Vault: Unseen Abstract Art at the Clyfford Still Museum
2
1mo ago

Inside the Vault: Unseen Abstract Art at the Clyfford Still Museum

Clyfford Still Mus…6.5K
The Colorado Sun's Colorado Attorney General Democratic Candidate Forum
3
1mo ago

The Colorado Sun's Colorado Attorney General Democratic Candidate Forum

Colorado Sun4.8K
'Super El Niño' coming? Climate scientists weigh in
4
1mo ago

'Super El Niño' coming? Climate scientists weigh in

University Of Colo…3.2K
Animal Care at the Cameron Park Zoo
5
1mo ago

Animal Care at the Cameron Park Zoo

Environment For Th…1.5K
Misconceptions about Homelessness
6
1mo ago

Misconceptions about Homelessness

Colorado Village C…1.1K
School cafeterias are one of the nation’s largest food providers.  #sxsw  #scratchcooking
7
1mo ago

School cafeterias are one of the nation’s largest food providers. #sxsw #scratchcooking

Chef Ann Foundation1.1K
Community Builders

Comment Magnets

Channels sparking the most conversation — ranked by average comments per video

#
Channel
Avg Comments
Comment Activity
Engagement
1
Wings Over The Rockies Air & Space Museum
Wings Over The Rockies Air & Space Museum
275.0K subs · 69.5K avg views
47
2.5094
2
Ccai
Ccai
1.8K subs · 27.0K avg views
17
0.8608
3
Toastmasters International
Toastmasters International
352.0K subs · 12.2K avg views
17
2.3212
4
Conscious Alliance
Conscious Alliance
352 subs · 7.8K avg views
15
5.9949
5
Rocky Mountain Public Media Inc
Rocky Mountain Public Media Inc
120.0K subs · 4.8K avg views
15
2.7786
6
Protect Our Winters
Protect Our Winters
17.1K subs · 91.1K avg views
6
0.7108
7
Denver Botanic Garden Inc
Denver Botanic Garden Inc
3.1K subs · 2.5K avg views
6
9.7709
8
The Freebsd Foundation
The Freebsd Foundation
1.5K subs · 6.7K avg views
5
1.5729
9
Clay Mathematics Institute Inc
Clay Mathematics Institute Inc
7.8K subs · 3.2K avg views
5
2.5050
10
Noco Humane
Noco Humane
5.5K subs · 2.0K avg views
5
25.2102

Contenido en Español

Spanish-Language Content

Original Spanish-language videos from nonprofits — a critical gap in markets with large Hispanic populations

Robot Coupe/Food Processor
50 en español
Bilingual
Nourish Colorado

Robot Coupe/Food Processor

Nourish Colorado · 50 Spanish videos

CSU Athlete Kyra Checked the Box to save and heal lives
45 en español
Bilingual
Donor Alliance Inc

CSU Athlete Kyra Checked the Box to save and heal lives

Donor Alliance Inc · 45 Spanish videos

Pandemic EBT (P-EBT) for the 2020-2021 school year is coming!
37 en español
Bilingual
Hunger Free Colorado

Pandemic EBT (P-EBT) for the 2020-2021 school year is coming!

Hunger Free Colorado · 37 Spanish videos

9%

of tracked channels have any Spanish content

20

channels with Spanish videos out of 219 tracked

0

channels with Spanish as primary language

1

Nourish Colorado

🌐 Bilingual · 50 Spanish videos · 139 subs

50 videos

en español

2

Donor Alliance Inc

🌐 Bilingual · 45 Spanish videos · 437 subs

45 videos

en español

3

Hunger Free Colorado

🌐 Bilingual · 37 Spanish videos · 341 subs

37 videos

en español

4

Colorado Trust

🌐 Bilingual · 15 Spanish videos · 776 subs

15 videos

en español

5

Worklife Partnership

🌐 Bilingual · 14 Spanish videos · 36 subs

14 videos

en español

6

Flagstaff Academy Inc

🌐 Bilingual · 9 Spanish videos · 295 subs

9 videos

en español

7

Childrens Hospital Colorado

🌐 Bilingual · 7 Spanish videos · 153.0K subs

7 videos

en español

8

Friendship Bridge

🌐 Bilingual · 6 Spanish videos · 154 subs

6 videos

en español

By Mission

Category Spotlights

Explore channels by mission area — click a category to see top performers

Mission Categories

Select a category

Click a mission category on the left to explore
top channels and videos in that area

Discover

Hidden Gems

AI-curated smaller channels making an outsized impact — one from each category

What Is a "Safe Outdoor Space?"
★ 6/10
Housing & Community Development
Colorado Village Collaborative
Colorado Village Collaborative
101 subs
28x viral ratio
Friendship Bridge's Impact
★ 1/10
International Development
Friendship Bridge
Friendship Bridge
154 subs
AI score: 1/10
The Colorado Sun's Colorado Attorney General Democratic Candidate Forum
★ 4/10
Media & Journalism
Colorado Sun
Colorado Sun
2.0K subs
50 uploads in 90d
Installing FreeBSD with VirtualBox - 2022
★ 3/10
Science & Research
The Freebsd Foundation
The Freebsd Foundation
1.5K subs
25x viral ratio
Robot Coupe/Food Processor
★ 2/10
Social Services
Nourish Colorado
Nourish Colorado
139 subs
158x viral ratio

💎 Could your channel be a Hidden Gem?

Small channels making outsized impact get featured. See how your content scores.

Analytics

Distribution and trends across all tracked channels

Subscriber Distribution — Top 20

Engagement Rate — Top 20

Upload Frequency — Videos in Last 90 Days

Engagement Rate vs. Subscriber Count

Bubble size = total views · Log scale on subscribers · Outliers top-left = high engagement, small audience

About RiseWorks: We produce monthly video, photo, and series content for nonprofits on a flat subscription. The Benchmark is how we give back to the sector.

Learn about our services →
Join the Benchmark

Want your organization
included?

See how your YouTube channel stacks up against 219+ Denver for-impact organizations. Get a free channel audit with personalized insights.

Data sourced from the YouTube Data API. Last updated 7/7/2026. Rankings reflect publicly available channel statistics.