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Competitive Intelligence
Dallas For Impact
YouTube Benchmark
Live rankings and performance data for 136+ for-impact YouTube channels across Dallas Metro.Updated weekly
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Channels Tracked
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Combined Subscribers
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Combined Views
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Uploads Last 90 Days
Trending Now
Past 2 weeksTop uploads by views
All-Time Leaders
Top Channels
Dallas vs. National
Benchmark Intelligence
How Dallas nonprofit YouTube channels compare to national nonprofit and industry benchmarks — and where the biggest opportunities for growth are hiding.
Subscribers
Below National
498
Dallas Median
25th–75th: 97–2.1K
National: 1.0K(NP Median)
The typical Dallas nonprofit has 498 subscribers vs. 1.0K nationally. Most local channels are in early growth — even reaching 1.0K puts you ahead of the national median.
Views / Video
On Par
471
Dallas Median
25th–75th: 168–2.8K
National: 400(NP Median)
The typical Dallas channel gets 471 views per video, close to the 400 national median.
Engagement Rate
Below National
1.11%
Dallas Median
25th–75th: 0.4%–1.8%
National: 2.5%(NP Median)
Dallas's typical 1.11% engagement trails the 2.5% national median. Adding CTAs, responding to comments, and posting Shorts can boost this significantly.
Uploads / 90 Days
Needs Work
2
Dallas Median
83 of 136 active
National: 4(Active NP Median)
The typical Dallas nonprofit uploads 2 videos per 90 days vs. 4 nationally. Only 83 of 136 channels are active. Consistency is the #1 growth lever.
What the Data Tells Us
🔍
The Gap Is Real
With a median of just 498 subscribers, most Dallas nonprofits have small audiences — but that's typical for local organizations. The average (5.4K) is higher because a few large channels pull it up. Even reaching 1K subscribers puts a channel in the top quartile locally.
📊
Why Medians Matter
We use medians because a few large channels (avg: 5.4K subs) skew the average 11× higher than the median (498). The median represents what the typical Dallas nonprofit actually looks like — and what you should benchmark against.
🚀
Biggest Growth Lever
53 of 136 channels haven't uploaded in 90 days. Consistency is the #1 predictor of growth. Channels posting weekly see 3-5× more views than monthly posters. This is Dallas's biggest opportunity.
National benchmarks sourced from M+R Benchmarks 2025, Rival IQ, Dash Social, and Social Blade nonprofit category data (2024–2025).
Subscriber Distribution
Where most channels fall — the majority have under 5K subscribers
Dallas Nonprofit Growth Playbook
Data-backed priorities ranked by potential impact — where Dallas nonprofits should focus to close the gap with national benchmarks
📅
Upload Consistency Is #1
High Impact53 inactive channels
53 of 136 channels haven't uploaded in 90 days. YouTube's algorithm rewards consistency — channels posting at least 2×/month see 3-5× more views than those posting sporadically. This is the single biggest lever for Dallas nonprofits.
💬
Close the Engagement Gap
High Impact1.11% vs. 5.4% national
Dallas's 1.11% median engagement is below the 5.4% national average for small channels. Quick wins: add a CTA in the first 30 seconds, pin a comment with a question, and respond to every comment within 1 hour to boost algorithmic ranking.
🔎
Fix Discoverability
High Impact471 vs. 2K national
The median Dallas channel gets 471 views/video vs. 2,000 nationally for similar-sized channels. Optimize titles for search (use keywords your audience Googles), create custom thumbnails with faces and text, and use 8-12 relevant tags per video.
🎯
Break the 1K Subscriber Barrier
Medium ImpactMedian: 498 subscribers
Half of all Dallas nonprofit channels have fewer than 498 subscribers. Reaching 1K unlocks YouTube monetization features and puts you in the top quartile locally. End screens, cross-promotion on email newsletters, and consistent thumbnails accelerate subscriber growth.
See how your channel compares to these benchmarks
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AI Spotlight
Editor's Picks
Channels selected by AI for exceptional content quality and impact
6/10
THE STORY OF JOY | ELEPHANT HAVENS
Elephant Havens Wildlife Foundation Inc
1.9K subscribers
Channel drives exceptional engagement (4.2%) and high view-to-subscriber ratios (165%) through strong animal storytelling. However, 0% caption coverage and a 136-day dormant period limit its current impact.
highWildlife sanctuary driving 4…
7/10
Hind Al-Khoudary Reports from Gaza 🌊
Baitulmaal Inc
1.1K subscribers
Baitulmaal achieves an exceptional 963% view-to-subscriber ratio, averaging 10.5K views per video despite having only 1.1K subscribers. Their upload consistency is strong with 40 videos in 90 days, though 0% caption coverage remains a significant accessibility gap.
highInternational relief organiz…
6/10
Our Mission | Folds of Honor
Folds Of Honor Foundation
641 subscribers
The channel achieves a strong 69.1% view-to-subscriber ratio and a solid 2.02% engagement rate, signaling high resonance with its small audience. While recent upload frequency is healthy and titles indicate series-based storytelling, the complete lack of closed captions severely limits accessibility.
highSmall veterans charity drivi…
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Content Strategy
Content Format Breakdown
How Dallas nonprofits structure their YouTube content — from long-form storytelling to quick Shorts
Format Distribution
136 channels analyzed95%
Shorts-Heavy 7
Short-Form (<5m) 129
Mid-Form (5–15m) 0
Long-Form (15m+) 0
Upload Efficiency
Best avg views per video
1
Broadway Dallas Inc
730 videos · 25.6M total views
2
Childrens Health System Of Texas
1030 videos · 38.3M total views
3
Uplift Education
542 videos · 8.0M total views
4
Responsiveed Arkansas
213 videos · 5.9M total views
5
Fort Worth Country Day School Inc
98 videos · 2.0M total views
Shorts Champions
Most YouTube Shorts produced
Performance
Engagement & Format
Trending NowPast month
Viral Hits
The most-viewed recent uploads across all tracked channels
2
26d ago
Texas Ballet Theater 2026-2027 Season Announcement Montage
Texas Ballet Theat…13.5K
3
22d ago
Opal + Water = ...a furtastic time! 🐶💜
Spca Of Texas13.6K
4
25d ago
Why should patients have a say in AFib treatment decisions?
American Heart Ass…4.6K
5
29d ago
What should I look out for when I'm doing a self breast exam?
Planned Parenthood…1.2K
6
28d ago
"The Star-Spangled Banner” Performed by Hannah Black | UDallas
University Of Dallas595
7
19d ago
The Design Inside Bella Vida
Presbyterian Villa…262
Community Builders
Comment Magnets
Channels sparking the most conversation — ranked by average comments per video
#
Channel
Avg Comments
1
National Breast Cancer Foundation Inc
4.9K subs · 10.2K avg views
15
2
Center For American And International Law
2.0K subs · 2.0K avg views
14
3
Fort Worth Zoological Association Inc
10.6K subs · 13.3K avg views
10
4
Elephant Havens Wildlife Foundation Inc
1.9K subs · 3.1K avg views
9
5
First Liberty Institute
7.5K subs · 17.9K avg views
9
6
Solutions For Veterans Inc
4.1K subs · 7.0K avg views
9
7
Dallas Zoo Management Inc
25.3K subs · 4.0K avg views
7
8
Dallas Symphony Foundation
9.1K subs · 7.7K avg views
6
9
Parkinson Voice Project Inc
45.3K subs · 1.2K avg views
4
10
Kimbell Art Foundation
5.4K subs · 1.9K avg views
3
Contenido en Español
Spanish-Language Content
Original Spanish-language videos from nonprofits — a critical gap in markets with large Hispanic populations
24 en español
Bilingual
The Self-Care Wheel
Genesis Womens Shelter & Support · 24 Spanish videos
13 en español
Bilingual
How to claim your stimulus payment if you don’t file taxes
Legal Aid Of Northwest Texas · 13 Spanish videos
3 en español
Bilingual
How to Perform a Breast Self-Exam
National Breast Cancer Foundation Inc · 3 Spanish videos
5%
of tracked channels have any Spanish content
7
channels with Spanish videos out of 136 tracked
0
channels with Spanish as primary language
1
Genesis Womens Shelter & Support
🌐 Bilingual · 24 Spanish videos · 484 subs
24 videos
en español
2
Legal Aid Of Northwest Texas
🌐 Bilingual · 13 Spanish videos · 507 subs
13 videos
en español
3
National Breast Cancer Foundation Inc
🌐 Bilingual · 3 Spanish videos · 4.9K subs
3 videos
en español
4
Amon Carter Museum Of Western Art
🌐 Bilingual · 3 Spanish videos · 1.5K subs
3 videos
en español
5
Childrens Health System Of Texas
🌐 Bilingual · 2 Spanish videos · 27.1K subs
2 videos
en español
6
Housing Channel
🌐 Bilingual · 2 Spanish videos · 58 subs
2 videos
en español
7
Lumin Education
🌐 Bilingual · 1 Spanish video · 72 subs
1 video
en español
By Mission
Category Spotlights
Explore channels by mission area — click a category to see top performers
Mission Categories
Select a category
Click a mission category on the left to explore
top channels and videos in that area
💎 Could your channel be a Hidden Gem?
Small channels making outsized impact get featured. See how your content scores.
Analytics
Distribution and trends across all tracked channels
Subscriber Distribution — Top 20
Engagement Rate — Top 20
Upload Frequency — Videos in Last 90 Days
Engagement Rate vs. Subscriber Count
Bubble size = total views · Log scale on subscribers · Outliers top-left = high engagement, small audience
About RiseWorks: We produce monthly video, photo, and series content for nonprofits on a flat subscription. The Benchmark is how we give back to the sector.
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Data sourced from the YouTube Data API. Last updated 7/23/2026. Rankings reflect publicly available channel statistics.