← All MetrosPhiladelphia For Impact
Competitive Intelligence
Philadelphia For Impact
YouTube Benchmark
Live rankings and performance data for 176+ for-impact YouTube channels across Philadelphia Metro.Updated weekly
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Channels Tracked
0
Combined Subscribers
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Combined Views
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Uploads Last 90 Days
Trending Now
Past weekTop uploads by views
All-Time Leaders
Top Channels
Philadelphia vs. National
Benchmark Intelligence
How Philadelphia nonprofit YouTube channels compare to national nonprofit and industry benchmarks — and where the biggest opportunities for growth are hiding.
Subscribers
Needs Work
221
Philadelphia Median
25th–75th: 58–1.4K
National: 1.0K(NP Median)
The typical Philadelphia nonprofit has 221 subscribers vs. 1.0K nationally. Most local channels are in early growth — even reaching 1.0K puts you ahead of the national median.
Views / Video
On Par
324
Philadelphia Median
25th–75th: 150–950
National: 400(NP Median)
The typical Philadelphia channel gets 324 views per video vs. 400 nationally. Better thumbnails, SEO titles, and consistent posting can close this gap.
Engagement Rate
Below National
1.35%
Philadelphia Median
25th–75th: 0.5%–2.0%
National: 2.5%(NP Median)
Philadelphia's typical 1.35% engagement trails the 2.5% national median. Adding CTAs, responding to comments, and posting Shorts can boost this significantly.
Uploads / 90 Days
Needs Work
1
Philadelphia Median
92 of 176 active
National: 4(Active NP Median)
The typical Philadelphia nonprofit uploads 1 video per 90 days vs. 4 nationally. Only 92 of 176 channels are active. Consistency is the #1 growth lever.
What the Data Tells Us
🔍
The Gap Is Real
With a median of just 221 subscribers, most Philadelphia nonprofits have small audiences — but that's typical for local organizations. The average (3.8K) is higher because a few large channels pull it up. Even reaching 1K subscribers puts a channel in the top quartile locally.
📊
Why Medians Matter
We use medians because a few large channels (avg: 3.8K subs) skew the average 17× higher than the median (221). The median represents what the typical Philadelphia nonprofit actually looks like — and what you should benchmark against.
🚀
Biggest Growth Lever
84 of 176 channels haven't uploaded in 90 days. Consistency is the #1 predictor of growth. Channels posting weekly see 3-5× more views than monthly posters. This is Philadelphia's biggest opportunity.
National benchmarks sourced from M+R Benchmarks 2025, Rival IQ, Dash Social, and Social Blade nonprofit category data (2024–2025).
Subscriber Distribution
Where most channels fall — the majority have under 5K subscribers
Philadelphia Nonprofit Growth Playbook
Data-backed priorities ranked by potential impact — where Philadelphia nonprofits should focus to close the gap with national benchmarks
📅
Upload Consistency Is #1
High Impact84 inactive channels
84 of 176 channels haven't uploaded in 90 days. YouTube's algorithm rewards consistency — channels posting at least 2×/month see 3-5× more views than those posting sporadically. This is the single biggest lever for Philadelphia nonprofits.
💬
Close the Engagement Gap
High Impact1.35% vs. 5.4% national
Philadelphia's 1.35% median engagement is below the 5.4% national average for small channels. Quick wins: add a CTA in the first 30 seconds, pin a comment with a question, and respond to every comment within 1 hour to boost algorithmic ranking.
🔎
Fix Discoverability
High Impact324 vs. 2K national
The median Philadelphia channel gets 324 views/video vs. 2,000 nationally for similar-sized channels. Optimize titles for search (use keywords your audience Googles), create custom thumbnails with faces and text, and use 8-12 relevant tags per video.
🎯
Break the 1K Subscriber Barrier
Medium ImpactMedian: 221 subscribers
Half of all Philadelphia nonprofit channels have fewer than 221 subscribers. Reaching 1K unlocks YouTube monetization features and puts you in the top quartile locally. End screens, cross-promotion on email newsletters, and consistent thumbnails accelerate subscriber growth.
See how your channel compares to these benchmarks
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AI Spotlight
Editor's Picks
Channels selected by AI for exceptional content quality and impact
6/10
January 5, 2026 | Special MEF Briefing: Is This the End of the Islamic Republic?
Middle East Forum
12.4K subscribers
Middle East Forum posts at a strong 14.3 videos/month cadence with 43 uploads in the last 90 days, and its 3.88% engagement rate significantly outperforms the nonprofit benchmark of 0.5–2%. However, the avg views/subscriber ratio sits at 15.5% (below the 30% strong threshold), and caption coverage is a critical gap at just 4% across 905 videos. The best recent video ('Is This the End of the Islamic Republic?') pulled 15,128 views — 7.9x the channel average — suggesting strong topic-driven spikes rather than consistent broad reach.
highPolicy think tank punching a…
6/10
Widener University - My Ah Ha Career Moment
Widener University
1.9K subscribers
Widener University's channel shows a striking disconnect: 1,920 subscribers but 13.1M total views and an avg views/video of 23,090 — a 1,202% view-to-sub ratio that signals massive organic reach beyond their subscriber base. The best recent video 'Launch Your Career Before You Graduate' pulled 229,652 views against a 23,090 average (9.9x breakout), suggesting career-focused content consistently resonates. However, engagement is nearly nonexistent at 0.09% with only 1 avg comment/video, and the latest upload 'College Pronunciations' drew just 343 views, indicating highly uneven performance.
highUniversity channel with unde…
6/10
063: The Philadelphia Cycling Classic: Eric M. Robbins and Carlos Rogers Share Its Revival Story
American Association For Cancer Research
10.0K subscribers
AACR's channel shows a remarkable 393% views-to-subscriber ratio across 871 videos and 12.8M total views, suggesting strong evergreen content performance despite only 10K subscribers. However, engagement is nearly nonexistent — 0.01% engagement rate, avg 4 likes and 0 comments per video — indicating passive viewership rather than community building. The podcast format (numbered episodes like '063: The Philadelphia Cycling Classic') is consistent and active at 5.3 uploads/month, but the top video's 199K views on a cycling event revival story feels like an outlier against a typical recent vid…
highMajor cancer research org ru…
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Content Strategy
Content Format Breakdown
How Philadelphia nonprofits structure their YouTube content — from long-form storytelling to quick Shorts
Format Distribution
176 channels analyzed97%
Shorts-Heavy 6
Short-Form (<5m) 170
Mid-Form (5–15m) 0
Long-Form (15m+) 0
Upload Efficiency
Best avg views per video
1
Jefferson Health Corporation
454 videos · 32.4M total views
2
St Josephs University
221 videos · 4.1M total views
3
La Salle University
198 videos · 12.3M total views
4
American Association For Cancer Research
872 videos · 13.5M total views
5
Widener University
1022 videos · 14.1M total views
Performance
Engagement & Format
Trending NowPast month
Viral Hits
The most-viewed recent uploads across all tracked channels
2
13d ago
"Why should someone want to be president?" David Rubenstein on the American Presidency
National Constitut…5.0K
3
26d ago
BalletX's Dream Team Performs at Spring Series 2026
Balletx3.5K
4
10d ago
U9 BATCH ⚽️ #footballacademy #footballskills #football #footballplayer #footballtraining
Ysc Academy3.1K
5
22d ago
What are you most excited for about college? 🐾🤍 #holyfamilyuniversity #college #fyp #students #hfu
Holy Family Univer…1.1K
6
20d ago
An Easter message
La Salle University606
7
28d ago
21CCCS Student Spotlight - Cooper M.
21st Century Cyber…230
Community Builders
Comment Magnets
Channels sparking the most conversation — ranked by average comments per video
#
Channel
Avg Comments
1
Middle East Forum
12.4K subs · 1.5K avg views
10
2
Philadelphia Orchestra Association
20.3K subs · 2.0K avg views
5
3
Mastery Charter School - Thomascampus
255 subs · 1.4K avg views
5
4
Sharing Excess
1.2K subs · 978 avg views
4
5
Philadelphia Youth Basketball Inc
560 subs · 1.3K avg views
2
6
Thomas Jefferson University
3.3K subs · 5.7K avg views
2
7
Philadelphia Legal Assistance Center Inc
398 subs · 2.0K avg views
2
Contenido en Español
Spanish-Language Content
Original Spanish-language videos from nonprofits — a critical gap in markets with large Hispanic populations
10%
of tracked channels have any Spanish content
17
channels with Spanish videos out of 176 tracked
0
channels with Spanish as primary language
1
Congreso De Latinos Unidos Inc
🌐 Bilingual · 47 Spanish videos · 137 subs
47 videos
en español
2
Leap Academy Charter School
🌐 Bilingual · 27 Spanish videos · 414 subs
27 videos
en español
3
Clay Studio
🌐 Bilingual · 23 Spanish videos · 1.8K subs
23 videos
en español
4
University Of The Arts
🌐 Bilingual · 21 Spanish videos · 1.7K subs
21 videos
en español
5
Soroptimist International Of The Americas Inc
🌐 Bilingual · 17 Spanish videos · 2.2K subs
17 videos
en español
6
Cooper Health Systems
🌐 Bilingual · 5 Spanish videos · 28 subs
5 videos
en español
7
Philadelphia Legal Assistance Center Inc
🌐 Bilingual · 3 Spanish videos · 398 subs
3 videos
en español
8
Covenant House Inc
🌐 Bilingual · 2 Spanish videos · 4.1K subs
2 videos
en español
By Mission
Category Spotlights
Explore channels by mission area — click a category to see top performers
Mission Categories
Select a category
Click a mission category on the left to explore
top channels and videos in that area
💎 Could your channel be a Hidden Gem?
Small channels making outsized impact get featured. See how your content scores.
Analytics
Distribution and trends across all tracked channels
Subscriber Distribution — Top 20
Engagement Rate — Top 20
Upload Frequency — Videos in Last 90 Days
Engagement Rate vs. Subscriber Count
Bubble size = total views · Log scale on subscribers · Outliers top-left = high engagement, small audience
About RiseWorks: We produce monthly video, photo, and series content for nonprofits on a flat subscription. The Benchmark is how we give back to the sector.
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Data sourced from the YouTube Data API. Last updated 4/22/2026. Rankings reflect publicly available channel statistics.